Zochita zabwino kwambiri za Chery Automobile mu 2024
Pamene 2024 ikuyandikira kumapeto, msika wamagalimoto waku China wafika pachimake chatsopano, ndipo Chery Automobile, monga mtsogoleri wamakampani, awonetsa magwiridwe antchito odabwitsa. Malinga ndi zomwe zachitika posachedwa, kugulitsa kwapachaka kwa Chery Group kudaposa magalimoto 2.6 miliyoni, ndikuyika mbiri yatsopano yamtunduwu. Pachiwonkhetsochi, zogulitsa kunja zakunja zinafikira magalimoto 1.14 miliyoni, kuwonjezeka kwa chaka ndi chaka kwa 21.4%, ndikukhazikitsanso mbiri yatsopano yogulitsa kunja kwa kunja kwa China. Kupambana kumeneku sikungowonetsa momwe Chery akuchitira bwino pamsika wapakhomo komanso kumawunikiranso mpikisano wake pamsika wapadziko lonse lapansi.
Kuchita bwino kwa Chery Automobile sikunangochitika mwangozi. Monga chopangira mphamvu kwanthawi yayitali pamakampani opanga magalimoto ku China, Chery adakondedwa ndi ogula padziko lonse lapansi ndi zinthu zake zapamwamba komanso luso laukadaulo. Mu 2024, Chery'sgalimoto yatsopano yamagetsikugulitsa kuwirikiza kawiri, kufika
Mayunitsi 583,000 pachaka, zomwe zimapangitsa kukhala mtundu wachinayi, pambuyo pa BYD, Geely, ndi Changan, kupitilira mayunitsi 100,000 m'mwezi umodzi. Zotsatirazi zikuwonetsa kusintha kwabwino kwa Chery kupita kumagetsi ndikuphatikizanso malo ake pamsika wapadziko lonse lapansi.
Chery's internationalization strategy: kuchokera kwanuko kupita kudziko lonse lapansi
Ulendo wa Chery Automobile unayamba mu 1997. Woyambitsa Yin Tongyue anatsogolera gulu lake paulendo wovuta wamalonda pakati pa msika wamagalimoto waku China. Kudzera m'zinthu zamakono komanso kafukufuku wodziyimira pawokha komanso chitukuko, Chery pang'onopang'ono adapeza luso lopanga magalimoto. Mu 2001, Chery adakhazikitsa sedan yake yoyamba yodzipanga yokha, Chery Fengyun, yomwe idayamba ulendo wake wapadziko lonse lapansi.
M'masiku ake oyambilira, Chery adakumana ndi zovuta zamitundu yopangidwa kunyumba zomwe zimatchedwa "otsika, otsika, komanso osadalirika." Komabe, Chery nthawi zonse amatsatira njira yake yodziyimira pawokha pakufufuza ndi chitukuko, kuyika ndalama zambiri m'malo a R&D ndikulemba anthu omwe ali ndi talente yapamwamba yapadziko lonse lapansi kuti ayang'ane pakupanga matekinoloje ofunikira monga ma transmissions ndi mainjini. Kupyolera mu luso laukadaulo lopitilirabe komanso kukula kwa msika, Chery pang'onopang'ono adakhazikika pamsika wapadziko lonse lapansi.
Masiku ano, Chery yakhazikitsa maziko asanu ndi limodzi a R&D ndi maziko khumi opangira kunja, ndi ogulitsa opitilira 1,500, akupanga njira yokwanira yophatikiza kupanga, kugulitsa, ndi ntchito zogulitsa pambuyo pake. Tiggo 7, Chery's flagship product in verseas, ndi ogulitsa otentha m'mayiko 28 ndi zigawo, nthawi zonse amakhala patsogolo pa gawo la A-segment SUV ku China. Zonsezi zikuwonetsa kuti Chery sanangopambana pamsika wapakhomo, komanso wakhazikitsa chithunzi champhamvu padziko lonse lapansi.
Sankhani Chery: kuphatikiza koyenera kwamtundu ndi mtengo
Kwa ogula apadziko lonse lapansi, kusankha Chery kumatanthauza kusankha kuphatikiza kwabwino kwambiri komanso kwamtengo wapatali. Kuchita bwino kwa Chery pamsika wapadziko lonse lapansi sikungasiyanitsidwe ndikuwongolera mosamalitsa zamtundu wazinthu komanso kumvetsetsa kwakukulu kwa zosowa za ogula. Kaya ndi magalimoto amtundu wamafuta kapena magalimoto amagetsi atsopano, Chery yapambana chidaliro cha ogula ndikuchita bwino kwambiri komanso mtundu wodalirika.
Mtundu uliwonse wa Chery Automobile umayesedwa mozama ndikuwongolera kuti zitsimikizire kuti zikukwaniritsa zosowa zamisika yosiyanasiyana. Chery amatenga nawo gawo pazowonetsa zodziwika bwino zapadziko lonse lapansi kuti akweze chikoka chake ndikukulitsa chithunzi chokhazikika, chodalirika komanso chachinyamata. Kupyolera muzochitika zapa TV, Chery yakhazikitsa maubwenzi apamtima ndi ogula padziko lonse ndikukulitsa chidziwitso cha mtundu wake.
Monga kampani yotsogola pamsika wamagalimoto aku China, Chery osati kokhamosalekezaimapanga luso lazopangapanga ndi zinthu, komanso imathandizira mosalekeza ntchito yake komanso chithandizo cham'mbuyo pakugulitsa. Ndi katundu woyamba wa magalimoto aku China, timatha kupereka zinthu zapamwamba ndi ntchito kwa ogula padziko lonse lapansi. Ziribe kanthu komwe muli padziko lapansi, kusankha galimoto ya Chery kudzatsimikizira kuti mumakumana ndi khalidwe lapamwamba komanso mtengo wosayerekezeka wa Made in China.
Nkhani yopambana ya Chery Automobile ikuwonetsa kukwera kwamakampani opanga magalimoto ku China. Kudzera mwaukadaulo wopitilira muyeso komanso kukula kwa msika, Chery sanangopeza bwino pamsika wapakhomo komanso adadziwika padziko lonse lapansi. Monga ogula padziko lonse lapansi, kusankha Chery Automobile ndikoposa kugula galimoto; ndikusankha moyo wapamwamba. Tiyeni tonse tiyembekezere Chery Automobile kupitiliza kutsogolera mitundu yaku China kuti apambane padziko lonse lapansi!
Email:edautogroup@hotmail.com
Foni / WhatsApp:+8613299020000
Nthawi yotumiza: Aug-11-2025